LU Designs is an Indigenous brand that designs and hand-crafts curated goods inspired by the people and land of Labrador. LU Designs was founded by the collective talent and minds of Michelle Parsons and Danny Swearinger. Together, Danny's 40+ years of upholstery experience and Michelle's Indigenous roots and artistic talents create a one-of-a-kind assortment of curated goods ranging from sealskin furniture to British imports, and Labrador's largest card collection.